Hi I'm Vicki

and I'm on a mission to help women feel strong, confident, and empowered in their bodies.

I created my coaching space for women who are tired of the toxic diet culture that tells them they need to shrink themselves to be worthy. Here, it’s not about punishment, restriction, or chasing the “perfect” body - it’s about building real strength (mentally and physically), developing a healthier relationship with movement & your body, and showing up for yourself in a way that feels good and sustainable.

Having been a victim of diet culture and all that comes with it I became a coach because I wanted to be the supportive voice I wish I'd had. I understand what it feels like for diet culture to take over your life. From the age of 18 until my mid 20s I battled with disordered eating, severe low self-esteem & a negative relationship with food, exercise and myself. When I realised I didn’t want to be in this position, I started to focus on myself and my mental well-being. This shift helped shape my relationship with fitness, food and the body I have today.

I have been a coach for over 9 years and have helped 100s of women ditch the diet culture mentality to become stronger, more confident versions of themselves. I’ve seen time and again what happens when women stop following the rules of diet culture and start building their own and it’s powerful.

You deserve to feel strong in your body, confident in your choices, and proud of the life you’re building. And I’d love to help you get there.

My Coaching Philosophy

I’m here to support you in reaching your goals in a healthy, sustainable way, by creating lifelong habits that fit your lifestyle. This is coaching that gives you the tools to feel strong, confident, and empowered in your body and your life.

💪 Strength First

Build a body that supports you, not one you constantly try to change.
With a focus on strength training, we’ll celebrate what your body can do. You’ll learn to lift safely and effectively, while also finding the fun in fitness again — no punishment, no shrinking, just strength and progress.

🧠 Mindset Always

Because true confidence doesn’t come from a number on the scale.
Through positive psychology mindset coaching, we’ll rewrite the old stories and build confidence from the inside out. Together, we’ll create a healthier narrative around fitness, your body, and yourself — helping you trust your body and feel at home in it.

🌟 No Extremes

No shame, no guilt, and definitely no all-or-nothing thinking.
This isn’t about overhauling your life or following restrictive rules. Instead, we’ll focus on balance, sustainable habits, and empowered choices that fit into your lifestyle and actually last.

✨ Real Support

Personalised coaching with compassion, honesty, and accountability.
You’ll have consistent support and guidance every step of the way. This is a safe, non-judgmental, diet-culture-free space where you’re encouraged to grow, learn, and celebrate yourself.